Saturday, November 15, 2008

We all know enough about something or other

Seth brings up a question about knowing enough. Do you know enough, he asks? That's an interesting question because I participated in a leadership conference this week and one of the things that stuck with me is that you need to make new offers every 15 minutes. Offers can be things like a media opportunity for a client, a new way of thinking about a solution or an offer to change the way you interact with someone. The opportunities for offers are limitless.

My point here is that we all know something. Whether it's how the Patriots can make the playoffs with the roster they have, what useful business apps there are for the iPhone or how to make a killer cup of coffee, we all know something. The key is, finding your sweet spots and using them to make new offers and become an expert or someone valued by others because of your point of view.

Do you know enough?

If not, what are you doing about it?

If so, who do you think you're kidding?

(Via Seths Blog.)


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