Tuesday, May 13, 2008

Boston Apple store unwrapping

Heading to lunch and a grabbed this pic as they were talking off the "wrapper" off the new Apple store on boylston street in Boston. It features a big white apple logo in 3D on the top floor. As they unwrapped the cover, employees were inside cheering. Video crews and a photographer were outside capturing the moment for the PR hacks. Ah, consumer PR.


Winter said...

Ewww, a life time ago I worked retail, I'm ashamed to think of the products I tried to push on people...

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